Las Vegas Super Bowl Tickets Topped A Record $9,800 A Seat

Average ticket prices for this year's Super Bowl matchup between the Kansas City Chiefs and San Francisco 49ers topped as much as $9,815 earlier this week, setting a record for the highest prices ever for the event. 

Reseller TickPick said average ticket prices on Monday averaged $9,815, eclipsing the previous record of $7,046 set in 2021 at Tampa and up more than 70% compared with last year's prices, according to Bloomberg. 

TickPick said demand is driven mainly by the game's location: Las Vegas. 

Sin City is a "big factor for the record-high demand," Brett Goldberg, co-CEO of TickPick, told CNN, adding the location is "turning a three-hour game into a week full of festivities for fans attending." 

"As predicted, the first Super Bowl in Vegas is seeing strong numbers. Sales are nearly double this time last year and early demand has far surpassed the last time Kansas City and San Francisco met in Miami," StubHub director of partnerships and business development Adam Budelli told Yahoo Sports. 

Budelli pointed out, "The 49ers fan base has rallied early, accounting for 26% of all tickets sold."

And we wouldn't be surprised if some of that 49er demand were 'Swifties.' 

 According to reseller Gametime, last-minute ticket prices:

• Currently, the lowest-priced/get-in seats are available for $8,603 each (including fees and taxes). That is down from $9,309 each yesterday and $9,985 each on Monday.
• The top priced seats are available for $37,962 each, down from $38,362 on Monday

However, ticket prices have declined into the latter parts of the week. The cheapest tickets on StubHub were about $6,480 to start the week. By Thursday, that figure was around $5,906.